choice overload

Choices, choices! One of the things that has bothered me for years is the huge choice of edible substances available to consume in the retail sector. I admit to being semi institutionalized here at The Urban Co-op so that aside I do note the rising tide of members who recognise they are more and more overwhelmed with the choices available to them and how stressful it actually is to shop. People tell us they shop with us because it is less stressful and that they have made the decision to support us because they actually enjoy the experience again. From actually being able to find a product that is actually food on its own too trusting it will actually feed you. Who knew it was all so complicated.
Here at The Urban Co-op we actively try to limit choices of products to minimize this stress and overwhelm. So when you can only get three types of yoghurt know that we have your best interests at heart!
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Anne Maher
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